M&S Foodhall has unveiled three new additions to its OnlyIngredients range, featuring a trending ingredient taking TikTok by storm – dates.
The new date and dark chocolate bars are crafted with five ingredients or less, offering a simpler alternative to traditional chocolate bars for those seeking a sweet treat without many additives.
Each bar in the trio combines date paste with dark chocolate and minimal additional ingredients, making them perfect for conscious snackers.
The range has been designed for customers who want to indulge whilst keeping an eye on ingredient lists.
All three varieties are suitable for vegans, adding to M&S's growing plant-based offerings.
The first of the new bars is the 4 Dark Chocolate Date Bar, which contains just date paste, dark chocolate, coconut oil, and salt.
For those who prefer nuts, the 5 Dark Chocolate & Almond Date Bar adds almonds to the same base ingredients.
Completing the collection is the 5 Dark Chocolate & Coconut Date Bar, which incorporates desiccated coconut for a tropical twist.
The minimalist approach to ingredients aligns with the growing consumer demand for simpler food products, and shoppers love it.
One customer wrote in the comments: "I applaud your Only… Ingredients range guys."
"Thank you for giving the people what they want," wrote another commentator.
The launch expands M&S's OnlyIngredients range, which focuses on products with minimal, simple ingredients.
LATEST DEVELOPMENTS
The timing coincides with dates enjoying unprecedented popularity on social media platforms.
With their placement in the food-to-go section, these bars are positioned as convenient on-the-move snacks.
The combination of trending ingredients with a simplified recipe appears to be M&S's latest strategy to appeal to health-conscious consumers.
The bars join M&S's expanding selection of plant-based options that cater to the growing vegan and flexitarian market.
Find Out More...
The new date and dark chocolate bars are crafted with five ingredients or less, offering a simpler alternative to traditional chocolate bars for those seeking a sweet treat without many additives.
Each bar in the trio combines date paste with dark chocolate and minimal additional ingredients, making them perfect for conscious snackers.
The range has been designed for customers who want to indulge whilst keeping an eye on ingredient lists.
All three varieties are suitable for vegans, adding to M&S's growing plant-based offerings.
The first of the new bars is the 4 Dark Chocolate Date Bar, which contains just date paste, dark chocolate, coconut oil, and salt.
For those who prefer nuts, the 5 Dark Chocolate & Almond Date Bar adds almonds to the same base ingredients.
Completing the collection is the 5 Dark Chocolate & Coconut Date Bar, which incorporates desiccated coconut for a tropical twist.
The minimalist approach to ingredients aligns with the growing consumer demand for simpler food products, and shoppers love it.
One customer wrote in the comments: "I applaud your Only… Ingredients range guys."
"Thank you for giving the people what they want," wrote another commentator.
The launch expands M&S's OnlyIngredients range, which focuses on products with minimal, simple ingredients.
LATEST DEVELOPMENTS
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The timing coincides with dates enjoying unprecedented popularity on social media platforms.
With their placement in the food-to-go section, these bars are positioned as convenient on-the-move snacks.
The combination of trending ingredients with a simplified recipe appears to be M&S's latest strategy to appeal to health-conscious consumers.
The bars join M&S's expanding selection of plant-based options that cater to the growing vegan and flexitarian market.
Find Out More...